| Bagsidetekst |
International Sales
'This book is intended as a practical guide to export sales.
Today we make business in the global market place... ..To
help all these travelling sales people and the people who send
them, this book can be used as a basic book for beginners or
as a reference book for the more experienced exporting sales
person."
Michael Ruge
"The book is a refreshing alternative to other books of more
theoretical character due to its "hands on experience" and the
vast amounts of suggestions on how to tackle the
problems and obstacles of export sales.
Together with other business necessities it will be a part
of my future baggage."
Gregers Schmidt, General Manager, FLS
This book is easily read and with many good, illustrative
examples. It is at times even humorous, something you
rarely meet in book on subjects like this one.
Best of all, you are not in doubt that the book is written by
someone with both a theoretical background but much more
importantly someone who has been out there and have a
vast practical background.
Per Heisselberg, CEO, Maersk Shipping, Bangladesh
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